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Scandlines
Before:
After:
Results:
  • 90% higher payment ratio
  • Higher customer satisfaction

Process


1
Defining business goals
Together with Scandlines, we defined the business goals that we aimed to reach (based on best case, expected, and a worst case scenarious).  
2
Technology briefing
We got an understanding of how Scandlines’s E-commerce plaftform is working (database, application- and frontend layer).
3
Prototyping
We carried out a high-fidelity prototype, which included all customer purchase scenarious (approx. 100 prototype pages).
4
Documentation
We documented the prototype based on a functionality specification together with error messages, flow- and sitemaps in order to make the technical implementation as smooth as possible.
5
Quality assurance
Before Scandlines launched the new E-commerce site, we carried out a complete quality assurance of the testsite, to make sure that no details were overlooked.


Timeframe

We carried out all steps of the project in approximately 2,5 months.



Contact us

Please feel free to contact us, if you would like to learn if we can help you sell more online.

Testimonial

Our online payment ratio was stalled and we thus contacted CustomerSense to improve the online buying experience. We did so when switching from one technical platform to another.

The online payment ratio immediately increased by 90% resulting in an Return on Investment of only few days.

I can recommend CustomerSense and Benjamin Gundgaard to any serious online vendor.
Thomas M. Jensen, Scandlines Danmark A/S
E-commerce Manager


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