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Rejseplanen.dk
Before:
After:
Results:
  • One of Europe's best travel planners
  • Highest ever customer rating
  • Much less customer calls

Process


1
Defining business goals
Together with the Rejseplanen.dk (The Danish Travel planner), we defined the business goals that we aimed to reach (based on best case, expected, and a worst case scenarious).
2
Technology briefing
We got an understanding of how the Rejseplanen’s technical plaftform is working (database, application- and frontend layer).
3
Prototyping
We carried out a high-fidelity prototype, which included all user scenarious (approx. 250 prototype pages).
4
User testing
The prototype was user tested several times, to ensure the highest possible usability standards. 
5
Documentation
We documented the prototype based on a functionality specification together with error messages, flow- and sitemaps in order to make the technical implementation as smooth as possible. 
6
Quality assurance
Before the Rejseplanen.dk launched the new website, we carried out a complete quality assurance of the testsite, to make sure that no details were overlooked.


Timeframe

We carried out all steps of the project in approximately 3 months. 



Contact us

Please feel free to contact us, if you would like to learn if we can help you sell more online.

Testimonial

We have used Customersense since autumn 2006 to carry out all major usability changes to the website.

We are extremely happy with both the work carried out, but also the friendly, informal and constructive tone in which our cooperation takes place.

We would recommend Customersense to all companies with an interest of providing a good, user friendly webpage to the customers.
Birgitte Woolridge, Rejseplanen.dk


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